X-Frontier
العربيةRequest a price list
80,564
SKUs in stock and on order
8
brands in our portfolio
6
GCC markets covered
14 days
average lead time
What we do

Two directions, one infrastructure

Whether you are buying stock or bringing a brand into the region, you work with the same team, the same warehouse and the same logistics chain.

  1. Wholesale sportswear & footwear

    Apparel and athletic footwear from established international brands, supplied in bulk with full documentation. Regular restocks, seasonal collections and consolidated shipments so you can fill a store or a marketplace listing from a single order.

    • Original goods with certificates of origin and invoices
    • Flexible MOQs by category and brand
    • Mixed-brand and mixed-size consolidated orders

  2. Vitamins & sports nutrition

    Protein, amino acids, pre-workout, vitamins and daily supplements for pharmacies, gyms, health retailers and online stores. Every consignment is supplied with the documentation required by regional health authorities.

    • Registration-ready documentation and lab certificates
    • Halal certification where required
    • Shelf-life control on every batch

  3. Brand entry into the GCC

    A full-cycle launch for brands with no presence in the region: product registration, import, warehousing, distribution and placement with the retailers your category actually belongs in.

    • Market and pricing assessment before you commit
    • Registration and compliance handled end to end
    • Retail, e-commerce and distributor placement
Categories

What we supply

Full range available on request — the price list is sent after a short qualification call.

Apparel

  • Training and gym wear
  • Running and outdoor
  • Team kits and uniforms
  • Athleisure and everyday
  • Compression and base layers

Footwear

  • Running shoes
  • Training and cross-training
  • Football and court
  • Lifestyle sneakers
  • Sandals and recovery footwear

Sports nutrition

  • Whey and plant protein
  • Gainers and weight management
  • Amino acids and BCAA
  • Pre-workout and energy
  • Creatine and performance

Vitamins & wellness

  • Daily multivitamins
  • Omega-3 and fish oil
  • Vitamin D, C and zinc
  • Collagen and beauty
  • Joint and recovery support

Accessories

  • Bags and backpacks
  • Bottles and shakers
  • Gym gloves, belts and straps
  • Resistance bands and small equipment
  • Caps, socks and essentials
Get the full catalogue
Who we work with

Built for wholesale buyers and incoming brands

  • Retail chains & multi-brand stores

    Consistent restocking, seasonal planning and consolidated shipments across categories.

  • Distributors & wholesalers

    Volume pricing, exclusive terms by territory and reliable documentation for onward sale.

  • Gyms & fitness chains

    Supplement supply, branded kit and accessories for retail corners inside your clubs.

  • Pharmacies & health retailers

    Registered vitamins and supplements with the paperwork your regulator expects.

  • E-commerce & marketplace sellers

    Smaller MOQs, fast replenishment and product data ready for listings.

  • International brands

    A single partner for registration, import, warehousing and distribution in the Gulf.

Brand entry

Launch your brand in the Gulf without building a local company first

The GCC is a high-margin market with strict entry rules. Registration, labelling, halal requirements and distributor relationships stop most brands before the first shipment lands. We handle that layer for you.

  • 1. Market assessment

    We review your category, competitors and realistic landed pricing, then tell you honestly whether the numbers work — before you spend on registration.

  • 2. Compliance & registration

    Product registration and conformity for the markets you are entering, including health-authority requirements for supplements, label adaptation into Arabic, and halal certification where your category requires it.

  • 3. Import & logistics

    Freight, customs clearance and bonded or standard warehousing in the UAE, with onward distribution to the other GCC states.

  • 4. Distribution & placement

    Introductions and negotiations with retail chains, pharmacy groups, gym networks, distributors and regional marketplaces — with the commercial terms handled on your behalf.

  • 5. Local marketing support

    Arabic-language product content, launch campaigns, creator partnerships and in-store activation coordinated with your retail rollout.

  • 6. Ongoing management

    Restocking, sell-through reporting, price monitoring and renewal of registrations so the brand keeps moving after launch.

Book a market-entry consultation

Regulatory requirements differ by country and product category. Exact scope is confirmed after we review your product documentation.

Coverage

Markets we cover

Operations run out of Dubai, with distribution across the six GCC states.

  1. United Arab Emirates

    Hub, warehousing and primary distribution

  2. Saudi Arabia

    Largest volume market in the region

  3. Qatar

    Premium retail and fitness segment

  4. Kuwait

    Strong multi-brand retail

  5. Oman

    Growing distributor network

  6. Bahrain

    Compact, fast-moving market

How we work

From first message to first shipment

  1. 01

    Enquiry

    Tell us your category, volumes and target market. Takes two minutes.

  2. 02

    Qualification call

    A short call to confirm your requirements and, for brands, to assess feasibility.

  3. 03

    Offer & price list

    You receive pricing, MOQs, lead times and terms in writing.

  4. 04

    Agreement & payment

    Contract, proforma invoice and agreed payment terms.

  5. 05

    Fulfilment

    Order preparation, quality check, documentation and shipment to your location.

  6. 06

    Repeat & scale

    Restocking schedules, expanded categories and improved terms as volumes grow.

Why X-Frontier

What actually makes the difference

  • One partner, whole chain

    Sourcing, compliance, freight, warehousing and distribution under one contract instead of five vendors and no accountability.

  • Regional knowledge

    We know which paperwork each authority asks for and which retailer buys which category — that is what turns a plan into a shipment.

  • Verified goods

    Authorised sourcing channels, full documentation and batch traceability on every consignment.

  • Realistic terms

    MOQs and lead times we can hold, quoted in writing before you commit.

  • Bilingual operations

    Arabic and English across documentation, negotiations and product content.

  • Straight answers

    If your product will not work in this market at your price point, we say so at the first call.

Results

Selected work

Names available under NDA on request.

  • Brand entry

    European supplement brand → Saudi Arabia

    Registration, halal certification and placement with a national pharmacy chain.

  • Wholesale

    UAE multi-brand retailer

    Consolidated seasonal supply across apparel and footwear from a single order.

  • Distribution

    Fitness chain, GCC-wide

    Supplement supply and retail corners across the chain's clubs in three countries.

FAQ

Questions we get most often

What are your minimum order quantities?

MOQs depend on the category and the brand. Apparel and footwear usually start at a full size run per model; supplements are ordered by case. We confirm exact MOQs together with the price list.

Are the goods original, and what documentation comes with them?

Yes. We source through authorised channels and every consignment ships with commercial invoices, packing lists, certificates of origin and, for supplements, batch and lab documentation.

Can you register vitamins and supplements for us?

Yes. Product registration with the relevant health authority, Arabic label adaptation and halal certification are part of our market-entry service. Requirements vary by country and by product, so scope is confirmed after we review your documentation.

Which countries do you deliver to?

All six GCC states: the UAE, Saudi Arabia, Qatar, Kuwait, Oman and Bahrain. Other destinations are considered case by case.

What are your lead times?

Stocked items ship from our Dubai warehouse once payment clears, and we confirm the exact date when we acknowledge your order. Made-to-order and newly registered products depend on production and clearance and are quoted per order.

Do you work with private label?

Yes, for apparel, accessories and selected supplement categories. Minimums are higher than for stock items and we will walk you through them on the call.

What payment terms do you offer?

New clients start with prepayment against a proforma invoice. Credit terms become available after a consistent order history.

We are a brand, not a buyer. Where do we start?

With a market-entry consultation. Send your catalogue, current pricing and any existing certifications, and we will come back with a feasibility view and an indicative launch plan.

Tell us what you need — we will come back with pricing and terms

Wholesale enquiries and brand-entry requests are answered within one business day.

Request a price listEmail us

Contact

Legal entity
X-Frontier L.L.C-FZ
Registered office
Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, United Arab Emirates
Email
hello@xfrontier.ae
Working hours
Sunday–Thursday, 9:00–18:00 GST

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